The Journal of Business Strategy
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| Title | Description | Computers |
|---|---|---|
| Strategic Planning for Global Competition | [Timex] developed with a single product line. In two decades, from 1950 to 1970, Timex expanded to a dominant position in the worldwide wristwatch industry with an inexpensive pin-lever watch engineered for mass production and assemble. Blocked from selling its watches through jewelry stores – the traditional distribution channel – Timex introduced its product in |
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